UXDA Celebrates First Positive Reviews of bineo App Interface Designed for Banorte Group

UXDA | Financial UX Design
3 min readJun 17, 2024

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UXDA, a next-gen financial UX design agency, is thrilled to announce the first wave of positive reviews for the bineo app interface and user experience after Grupo Financiero Banorte (doing business as Banorte) successfully launched it. bineo, the first 100% digital bank in Mexico, has been met with enthusiasm by users, highlighting its seamless and user-friendly design crafted by UXDA.

bineo is Banorte’s pioneering initiative to transform the digital banking landscape in Mexico. Operating under its own Multiple Banking Institution license, authorized by the National Banking and Securities Commission (CNBV), bineo guarantees user savings protection and offers a comprehensive suite of digital financial services, including savings pockets, loans, money movement and card management.

Innovative UX Design Resonates with Users

From the onset, bineo’s design aimed to cater to a digital-native audience, emphasizing simplicity, accessibility and personalization. Early reviews have praised these efforts. Users have highlighted the app’s clean interface, intuitive navigation and ease of use.

One reviewer noted, “The bineo app is a game-changer for digital banking in Mexico. The user experience is top-notch, making every transaction smooth and hassle-free.”

Other users emphasized: “I love how easy it is to set up savings goals and manage my finances. The design is sleek and straightforward,” “The ability to set savings goals with bineo pockets has really helped me manage my finances better. It’s a game-changer for digital banking in Mexico.”

Key Features Valued by First Users

The first users of the bineo app have particularly valued several aspects of the user experience:

  • Ease of Onboarding: The ability to register and open an account directly through the app without visiting a branch.
  • Financial Planning: Features like bineo pockets allow users to allocate savings towards specific goals, reflecting a high degree of personalization.
  • Innovative Card Design: Digital debit cards and infoless physical cards have been praised for their security and convenience.
  • Fully Digital Loans: Users can apply for loans through the app, benefiting from competitive rates and flexible terms.

Additionally, users have praised the minimalist design, noting that it ensures effortless navigation throughout the app. Looking ahead, bineo plans to expand its service offerings based on user feedback, continuously enhancing the app’s functionality to meet the dynamic needs of its growing customer base.

About UXDA

UXDA is a premier financial UX design agency that stands at the forefront of financial UX design, pushing the boundaries of what is possible in digital banking. By integrating next-gen design principles and user-centric UX design methodologies, UXDA helps financial institutions like Banorte deliver innovative and accessible digital solutions.

With a focus on user-centered design, UXDA partners with leading financial institutions such as Emirates NBD, Garanti BBVA, Banorte, GCash, to create innovative digital solutions that drive customer satisfaction and engagement. UXDA has become the trusted design partner for over 150 financial products in 37 countries, thanks to delivering designs that meet the highest expectations of today’s tech-savvy consumers and set the trends for tomorrow.

Explore bineo case study by UXDA:

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UXDA | Financial UX Design

UX experts who focus exclusively on next-gen financial services and infuse soul into 150+ banking and Fintech products across 37 countries | theuxda.com